J. Rieger & Co.
J. Rieger & Co.
Resurrecting a Pre-Prohibition Behemoth
Resurrecting a Pre-Prohibition Behemoth
Resurrecting a Pre-Prohibition Behemoth
The descendant of a long-forgotten whiskey distiller came to us with nothing but a few scraps of pre-prohibition recipes. There was no business plan, no artwork and no funding. Simply a desire to bring this company back to life.
The descendant of a long-forgotten whiskey distiller came to us with nothing but a few scraps of pre-prohibition recipes. There was no business plan, no artwork and no funding. Simply a desire to bring this company back to life.
The descendant of a long-forgotten whiskey distiller came to us with nothing but a few scraps of pre-prohibition recipes. There was no business plan, no artwork and no funding. Simply a desire to bring this company back to life.
Industry
Industry
Food & Beverage
Food & Beverage
Capabilities
Capabilities
Strategy, Creative, Production, Post Production
Strategy, Creative, Production, Post Production
Industry
Food & Beverage
Capabilities
Strategy, Creative, Production, Post Production
Mission
We came in on the ground floor, helping to secure initial funding and working together to author a business plan. From there we worked to craft a brand from the ashes of prohibition.
We came in on the ground floor, helping to secure initial funding and working together to author a business plan. From there we worked to craft a brand from the ashes of prohibition.
We came in on the ground floor, helping to secure initial funding and working together to author a business plan. From there we worked to craft a brand from the ashes of prohibition.
Approach
We developed a fully integrated brand and marketing system that pays homage to heritage while uniquely positioning the company in today’s market.
We developed a fully integrated brand and marketing system that pays homage to heritage while uniquely positioning the company in today’s market.
We developed a fully integrated brand and marketing system that pays homage to heritage while uniquely positioning the company in today’s market.
Results
We helped establish J. Rieger & Co as a nationally recognized distillery and a must-see Kansas City landmark. Continuing to this day, our partnership has led to one of our broadest portfolios including product campaign launches, brand extensions and partnerships, merchandise, content strategy, production and animation assets.
We helped establish J. Rieger & Co as a nationally recognized distillery and a must-see Kansas City landmark. Continuing to this day, our partnership has led to one of our broadest portfolios including product campaign launches, brand extensions and partnerships, merchandise, content strategy, production and animation assets.
We helped establish J. Rieger & Co as a nationally recognized distillery and a must-see Kansas City landmark. Continuing to this day, our partnership has led to one of our broadest portfolios including product campaign launches, brand extensions and partnerships, merchandise, content strategy, production and animation assets.
