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Swinging for the fences to create this year’s Royals advertising campaign

By | Creative, Marketing, Media, News, Sports Marketing, Strategy | No Comments

Who wouldn’t want the Kansas City Royals as a client? The history. The passion. The rabidly loyal fan base. When it comes to being the steward of such an amazing brand, the opportunity can border on dumbfounding. Like the sport itself, every season brings new hope and new opportunities. And with that in mind, the Royals team at Walz Tetrick set out to knock another…

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Raised Royal 2017 season campaign theme

Royals Connect Past, Present and Future with New “Raised Royal” Campaign Theme

By | Creative, Media, News, Sports Marketing | No Comments

2017 Campaign Lets Fans Show How They are “Raised Royal” KANSAS CITY, MO (February 6, 2017) – The Kansas City Royals, along with Walz Tetrick Advertising, are excited to announce “Raised Royal” as the campaign for the 2017 season. Between attendance at The K, social media engagement, and record television and radio ratings, Royals fans are expressing their devotion at a whole new level. And…

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Kansas seal on blue flag background

Walz Tetrick Expands State of Kansas Work

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Walz Tetrick Advertising has expanded its work with the State of Kansas for 2016. The agency has collaborated with the State for more than a decade on a variety of projects and has extended its portfolio in recent months. Current assignments run the gamut of national branding and grassroots campaigns. Agency president and CEO Charlie Tetrick places high value on the importance of national, state…

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WTA Summer Interns 2016

An Intern’s Guide to Advertising

By | Education, News | No Comments

The last seven weeks have gone by in a blur. During our Walz Tetrick Advertising internship, we had specific departments and duties, but also a wide variety of projects. Each of us got to experience different clients among different industries with something new on our desks nearly every day. Throughout the summer, we were often asked, “What have you learned so far that you want to…

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Salvy Splash Unites City, Brings Home CLIO Award

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Inspired by the signature winning Gatorade® splash of Kansas City Royals catcher, Salvador Perez, the Kansas City Royals’ “Salvy Splash” billboard won an international Bronze CLIO Sports Award Thursday in New York. The CLIOs is an esteemed international awards competition that celebrates high achievement in advertising creativity. Walz Tetrick Advertising (WTA) in collaboration with the Kansas City Royals marketing team and OUTFRONT Media, developed the spectacular outdoor…

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KC Media Mix Awards

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Walz Tetrick Media Team Wins Double at 2016 KC Media Mix Awards Melba Morris and Brian Sieminski of Walz Tetrick Advertising (WTA) were individually recognized last night at the 2016 Media Mix Awards, taking home awards in their respective categories of Agency Media Buyer of the Year and Agency Support Professional of the Year. KC Media Mix is a not-for-profit organization committed to serving Kansas…

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Walz Tetrick Advertising Brings Home Four Telly Awards

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Walz Tetrick Advertising was recognized this year with a total of four wins at the 37th Annual Telly Awards. The Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. “The Telly Awards has a mission to honor the very best in film and video,” said Linda…

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WTA and Heart of America Council Boy Scouts Shine at 2016 PMA

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Walz Tetrick Advertising (WTA) and Heart of America Council, Boy Scouts of America were recognized this year for excellence at the organization’s national President’s Marketing Awards (PMA). The agency’s work on the Council’s overall marketing plan and annual report received top honors. The winning marketing plan for this 19-county region was a union of creative and media strategy, leveraging local strengths and opportunities while staying true to national brand…

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Walz Tetrick Featured in Arts Upload Segment

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KCPT Kansas City Aired: 10/01/2015 This week, Ashley Holcroft takes us inside the ad agency that has drivers doing double takes at their ingenious KC Royals billboards. John McGrath drops by Crown Center to capture an art exhibit that lasts only as long as Mother Nature allows. We meet the local, luxury watchmakers Niall. And, we go to Central Florida to meet some fire artists…

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