Category

Health

Olathe Health Building Sign

Olathe Health Bridges the Gap Between Perception and Reality

By | Creative, Health, Media, Strategy

To do more than merely survive in this business, to be successful, it’s always good to have a mantra. Something that you repeat over and over again when you’re lost in the marketing fog. Your true north of branding. One of my favorites is stolen from a wicked smart, always sly, perpetually smiling colleague of days gone by. His mantra? Perception is reality. This phrase…

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Care Express "Cookie" Aisle Graphic

Walz Tetrick Advertising Brings Home Gold at 34th Healthcare Advertising Awards

By | Health, Leadership, News

The creative and account teams of Walz Tetrick Advertising brought home gold at the 2017 Healthcare Advertising Awards for Olathe Health’s “Care Express Introduction.” The award honored the launch of Olathe Health Care Express, a convenient, walk-in clinic located in the Falcon Valley Price Chopper in Lenexa, Kan. Sponsored by Healthcare Marketing Report, the leading publication covering all aspects of healthcare marketing, the Healthcare Advertising…

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CHI Health and Walz Tetrick Advertising Put Best Foot Forward For Community Health

By | Creative, Health, Strategy

For those who may never run a marathon in its traditional format, there is still hope. CHI Health, the leader in Nebraska and southwest Iowa health care, and WT Health, the health care specialty of Walz Tetrick Advertising, have partnered to create new kind of marathon—a Sidewalk Marathon, with participants achieving 26.2 miles over 30 days. The plan motivates and supports participants of all ages and abilities…

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Winning the Hearts and Minds of Today’s Healthcare Consumer

By | Health, Strategy

From managed care constraints, single-payer restrictions, organizational integration caused by mergers and acquisitions, pressure to reduce costs while improving patient satisfaction, increased competition from powerful and competent competitors—there is certainly no shortage of opportunities and challenges facing hospitals and healthcare systems right now. As the healthcare marketing arm of Walz Tetrick Advertising, WT Health focuses on helping healthcare clients reach, educate and motivate prospective patients…

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