All Posts By

Nick Main

Raise Royal Campaign, Kansas City Royals

Swinging for the Fences to Create this Year’s KC Royals Campaign

By | Creative, Marketing, Media, News, Sports Marketing, Strategy | No Comments

Royals and Walz Tetrick Advertising Swing for the Fences to Create this Year’s Campaign Who wouldn’t want the Kansas City Royals as a client? The history. The passion. The rabidly loyal fan base. When it comes to being the steward of such an amazing brand, the opportunity can border on dumbfounding. Like the sport itself, every season brings new hope and new opportunities. And with…

Read More

Truth in Advertising from Walz Tetrick: We Are So Not in a Post-Brand Era

By | Strategy | No Comments

Oh how the prognosticators love to prognosticate. One of their favorite sports? Killing things. Lately, the most gratifying declaration in this most gratifying of blood sports is to announce the end of an era. This week, that’s the end of an era of brands. Not to sound too much like a grumpy old man but, poppycock. Brands are dead? Based on what? Coca-Cola’s brand value…

Read More